I am committed to transparent, evidence-based and ethical coaching that puts my clients' interests first. I recognise the responsibility that comes from supporting people at difficult and vulnerable moments in their lives, and I take that seriously.

Coaching is an unregulated profession. That is precisely why it is deeply important to me to be transparent about the standards I hold myself to, the commitments I make to my clients, and the accountability mechanisms available to you. You can read about all of these below.

1. Codes of Ethics I Follow

ICF Code of Ethics (2025 edition) – International Coaching Federation

PAAC Ethical Guidelines (ADHD-specific) – Professional Association for ADHD Coaches

2. Professional Commitments

Confidentiality. What you share in coaching stays between us, within the limits below. I want to be clear about those limits, because a promise that nothing will ever be shared is not one any coach can honestly make.

• Supervision. I may discuss my work in supervision or mentor coaching. When I do, I share no names or details that could identify you.

• Administrative and legal obligations. Some information, such as invoices and payment records, has to be kept and shared for tax and accounting purposes. These records contain only what is legally required, never the content of our sessions.

• Risk of serious harm. If I believe there is a serious risk of harm to you or to someone else, or if I am legally required to disclose information, I may need to break confidentiality. Wherever possible, I will talk with you first.

• Anything else is shared only with your explicit written consent.

How I keep your information. I take session notes on paper, identifying you only by your first name. Any other information that could identify you is kept separately, on password-protected, GDPR-compliant services (Proton Mail and Proton Drive for any document you might share with me, Tally for intake forms and coaching agreements, and Accountable, the accounting service I use). Session notes are destroyed within 7 working days of the end of our coaching engagement, and you can ask me to delete them at any time before then. If, with your consent, a session is recorded for my professional development, the recording is stored securely and deleted as soon as possible after use, and no later than 12 months after recording. Full details are in my Client Privacy Policy.

Scope of practice. Coaching does not replace therapy, diagnosis or medication management. I cannot refer you directly to other professionals, but I can give you a list of appropriate sources to help you choose a provider. If your needs go beyond what coaching can offer, or if continuing would not be safe for you, I may end our coaching agreement after discussing it with you, and I will refund any unused time where appropriate.

Inclusion and accessibility. I aim to make my practice safe and welcoming: trauma-informed, neuro-affirming, inclusive and culturally responsive.

Supervision & mentor-coaching – I engage in continuous work with supervisors and mentors (minimum 8 hours per year). This ongoing professional support provides a confidential space to reflect on my coaching practice, ensures I maintain ethical boundaries and recognise my own blind spots, supports my continued professional development, and offers an external perspective that helps me provide you with the highest quality coaching. Regular supervision is considered best practice in helping professions precisely because it protects clients by keeping coaches accountable and self-aware.

Review of Outcomes –I review client outcomes at least every 12 sessions to ensure our work remains focused, effective, and aligned with your goals. This also allows us to adjust our approach collaboratively.

3. How to Raise a Concern

If something in our work together concerns you, please let me know, whenever it happened. Concerns are easier to address while events are fresh, so I encourage you to raise them as soon as you feel able, ideally within 30 days, but I will always consider concerns raised later.

You can email me, or ask for a call if you prefer to talk it through. If you can, please include the session date(s) and a short summary. I will acknowledge your message within 2 business days and send a written response within 15 working days. I will suggest a meeting to discuss it together. It’s up to you to decide whether you want to meet with me or not.

ICF Independent Review Board. You can also file a complaint with the ICF Independent Review Board (IRB) at any time if you believe I have breached the ICF Code of Ethics. While I would greatly appreciated if you raised with me directly any concern you might have, you do not need to raise a concern with me first, and first try to find a collaborative solution; you do not need to do so. The IRB will carry out an Ethical Conduct Review to establish whether an ethical standard was breached and decide what remedial action should follow. The process is confidential and independent of me.

What kind of issues can be raised? Any concern about confidentiality, scope of practice, conflicts of interest, discrimination, misleading advertising, or any other possible breach of the ICF Code of Ethics. If you are unsure whether something counts, please raise it anyway.